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Damiani opens its second boutique at Xin Tian Di, Shanghai

Damiani has announced the opening of its second boutique at Xin Tian Di, Shanghai, the trendiest and most elegant place in the town for shopping, and also one of the most important centres for business and lifestyle.
Xin Tian Di is a pedestrian area in the city of Shanghai, where people can go shopping, find many restaurants and cafés and is one of the most tourist-oriented areas of the town where typical Chinese architecture can be admired. The area consists of old stone houses in traditional Chinese architecture, known as shikumen, completely restored and used for the most varied activities.
All the main jewelry and watch collections of the brand will be sold in the new Damiani boutique, a single building with a façade 12 metres high.
Damiani is continuing its policy of international expansion with the focus on Asia. The Xin Tian Di boutique is the thirteenth shop in Greater China; other openings are planned for the country in the coming months.

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