Damiani lands in Kuala Lumpur, Malaysia, in the futuristic Pavilion, a luxury shopping mall showcasing the best international brands, situated in the fascinating Bukit Bintang, the city’s popular shopping and entertainment district.
The new boutique reflects Italian excellence in true Damiani style. Precious and carefully selected materials give rise to a sophisticated environment that enhances the tradition and modernity of Damiani’s jewelry. The interiors feature taupe satin wallpaper and bronzed brass details that contribute to creating a refined neo-retro ambience that pays tribute to Italian taste and style.
The official opening offered guests, celebrities, authorities and brand enthusiasts an extraordinary insight into the Damiani world and into the unique emotions aroused by true masterpieces of jewelry. Attended by the company’s Vice President, Giorgio Damiani, guests were able to sample the passion that fuels the brand, alongside the commitment and values upheld by the Damiani family.
Guest of honor Michelle Yeoh embodied the Maison’s essence to perfection with her refined and contemporary elegance, wearing a selection of Damiani creations with style.
The Malaysian actress is the latest in a long list of movie stars to have chosen Damiani to enhance their intrinsic beauty. Many celebrities of the calibre of Sharon Stone, Jennifer Aniston, Isabella Rossellini, Gwyneth Paltrow and Sophia Loren have worn Damiani jewels on the red carpet and other important occasions. Equally so, the Maison’s creations underscore the most important moments in the life of many women.
“I am proud to announce the opening of the new Damiani boutique in Kuala Lumpur. This is an important milestone in the growth of our brand in Asia. As a newly industrialized country, Malaysia’s affluent population is growing fast, matched by a steady increase in the purchase of luxury goods. Our brand is becoming increasingly established among local consumers, who appreciate Italy’s manufacturing excellence and creativity,” said Giorgio Damiani, Vice President of the Damiani Group.