Damiani has announced the opening of a new store inside the gigantic Plaza Indonesia Shopping Centre, a major department store offering local customers access to all the great international luxury goods brands.
With this new opening, Damiani continues its international expansion drive, focusing particularly on Asia where the brand is achieving greater commercial awareness and success every day. Indonesia is surely on top of the group’s to-do list, as the country is becoming one of the leading players on the luxury goods market in South-East Asia. The new store offers an ample selection of the most distinctive collections by Damiani, a leader in the field of jewellery and made in Italy products.
The store has been designed following Damiani’s new, contemporary retail concept, with open-view display cabinets for both the interiors and exteriors. The walls are upholstered in two types of material: bronze-coloured brass and silk-look fabric. The interiors abound in sophisticated details namely smoked glass and display cubes, in addition to panels and table structures in bronzed brass, imprinted in the trademark ‘D’ logo.